Professional graphic designer, illustrator and caricaturist Andre K. Mills will illustrate graphics’ power to persuade in The Communicators Club’s Oct. 6 virtual event.
Sometimes, words aren’t enough. An often-overlooked component in raising awareness — and the personality profile — of a business and brand is through memorable graphic design. Mills will explain the power of graphics in a Zoom presentation set for noon to 1:15 p.m. Tuesday, Oct. 6. The $10 program fee includes networking opportunities and the chance for those attending to promote their business before the main discussion begins. A question-and-answer session will follow his talk.
Mills, a Jamaica native who majored in art at the University of Lowell (now UMass Lowell), plans to address the following areas of interest:
- Defining graphic design.
- Detailing how it’s best used to convey ideas and concepts in the enterprise.
- Describing the impact strong visual communication can have on people, businesses and the world-at-large.
Mills’ Lowell-based digital services include logo, website and animation creation; he also draws caricatures and portraits, and commissioned work that includes T-shirt and book illustrations.